An independent panel responder audit was recently carried out by one of Great Sites partners to ascertain the reliability of Great Sites members for research projects.
Both the Australian and New Zealand sites delivered honest and accurate responses to a range of questions in a survey structured to detect low quality paternalist responses.
- Australia Overall Accuracy Score: 94.86%
- New Zealand Accuracy Score: 95.50%
The survey tested;
- Thought Consistency, opposing statements are presented for agreement/disagreement
- Answer Consistency, asking the same question in different ways
- Top Box responses, checking people are not just ticking the top answer
- Speeders, checking speed of survey completion is ‘normal’
Great Sites members complete a range of quality controls during and post signup and complete a full detailed profile and interest survey.
Great Sites offers researchers a trusted panel. More Information
Australia: 1300 806 986 or Email
New Zealand : 09 920 1755 or Email
